The influence of nano-influencers is often stronger than their colleagues with a correspondingly higher number of followers. Employees and acquaintances of the car dealership Despite the often lower number of followers from this group, employees and acquaintances of dealers are interesting influencers for the respective companies. Due to the direct connection to the point of sale, their contributions appear very trustworthy and convincing locally. What goals can be achieved by working with car influencers? Increasing awareness For many car brands, interest in and attention for the brand has increased significantly due to the interaction of influencers on social media. Awaken new interest Through product presentations and events, potential customers are informed and tied to the brand via Instagram and the like. Acquiring new customers Through campaigns and placed advertisements, car dealerships can boost sales of goods.
Successful car influencers on Instagram By showcasing vehicles as must-haves, car influencers arouse the interest of new target groups, which vary depending Belgium Phone Number List 3 Million Users on the type of account. This makes it all the more important to find the perfect brand influencer match. Below are some profiles that piqued our interest and reflect the diversity in the automotive sector: “ supercarblondie ” (8.2 million followers) – This is the Instagram account for the Hyper Car target group. A wide variety of cars are introduced and presented every day. “ oldtimer_in_germany ” (5.7 K followers) – The channel is aimed specifically at vintage car fans. He wants to inspire and encourage people to consider purchasing a classic car and shows a wide variety of car models that are part of the general knowledge of every classic car fan. “gercollector” (889K followers) – This account specializes in the presentation of tuning vehicles and shows vehicles that are suitable for driving on a race track.
Electriccarnews” (116K followers) – Here, followers can expect regular updates about the latest automatic cars and their functions. An informative channel to stay up to date in this area. Goals of car influencers Car influencers want to offer their followers a professional, clear and direct experience. It's about inspiring and educating them with in-depth knowledge of different vehicles. Are you looking for a car influencer? We're here to help! Click on the following link and find out more about us and our marketing agency. Let’s talk about ways to use branding and performance influencer marketing to achieve your sales goals. Arrange a free consultation