The next technical SEO framework you should check is schema markup. It helps search engines better understand your content and how it will appear in search results.
You can use Schema markup for recipes, reviews, events, organizations, FAQs , blog posts, product pages, multiple locations for local businesses , and more.
Search engines can use this information to display meaningful results. It also helps in capturing Google's Featured Features , which can increase organic clicks and traffic.
For example, Google displays recipes, ingredients, buy lead ratings, preparation time, and other information for blog posts that use recipe schema markup .
Recipe schema markup
You can easily add schema markup in WordPress and WooCommerce with AIOSEO .
The plugin allows you to choose the schema type depending on the content and it will take care of the rest.
Schema markup settings in AIOSEO
AIOSEO also allows you to add completely custom schema markups according to your needs by leveraging WordPress’s custom schema builder feature.
This can help you get star ratings and other rich snippets in Google.
AIOSEO Custom Schema Generator for WordPress
- Optimize your Robots.txt file for SEO
Robots.txt is a text file that contains instructions for search engine bots on how to crawl your website. You can specify which pages to crawl and which pages to skip when crawling.