Microsoft is one of the pioneers of personal computing and has made fantastic strides in the digital space, making our lives easier. Clarity by Microsoft is another attempt to empower website owners to create a more personalized and interactive user experience. It is a free, easy to set up and use tool that records how real people use your site. With Clarity in your arsenal.
you can instantly generate heat maps for all pages of your site and know where users click, what they like and what they ignore. Clarity generates powerful fresh dataset analytics with elements such as dead clicks, furious clicks and excessive scrolling, turning problems into opportunities. Clarity services such as heat maps, session recordings, insights and easy connection to Google Analytics help you identify pain points on your site like never before. Clarity users can now find areas that cause user frustration.
product bugs that could ruin the overall user experience, and potential issues with specific user groups. Since Google Analytics is a universal analytics tool used by bloggers and other companies to check user behavior on a site, Clarity offers a simple and seamless integration into Google Analytics to provide a richer experience. Clarity's clients include well-known international organizations such as the World Health Organization , Hewlett Packard, Cinemark, Pizza Hut, Forbes, and Steve Madden.