To tell suggestive and coherent stories with mobile list which consumers will identify with your brand, it will then be defined within a multichannel marketing plan , capable of showing step by step, all the steps to be undertaken and carried forward during the year.
Conclusions
If you too have already tried to position yourself on the Internet by yourself, without obtaining positive results, or the digital world seems extremely difficult to govern or maybe it is all totally new to you, don't worry, because from today you can rely on your internal marketing office in Turin !
Get more opportunities for your business and increase your ROI with 4marketing!
Call us or make an appointment , it will be a pleasure for us to talk to you and suggest how to improve your online performance!
As large companies like Google and successful startups like Uber, Spotify, and Airbnb have dominated the market, their project management methodologies have become famous. And they all have one thing in common: agility . The shorter the planning cycle , the more focus on a project , and the better the final performance . Agile methodology for product and software development has achieved such positive results that its principles have been transposed to other strategic areas of business, such as marketing .
In this new market mentality, short work cycles , clear and well-defined objectives , evaluation of evidence and focus on results and metrics prevail . This
is how, in 4marketing , we decided to bring change to life!
Agile Marketing: What is it?
The Agile methodology applied to marketing strategies in 4marketing uses organized and cross-functional teams, which carry out the work through frequent iterations . This work process allows us to grow by focusing the team's efforts on activities that offer value to the end customer, thus increasing the speed, quality, flexibility and effectiveness of the company . But let's start from the beginning. What are the key principles of the Agile marketing manifesto ?
Is my product cheaper and more sustainable than my competitor's?
Does my service offer a sense of security and safety to those who use it?
In general, a good line of communication should therefore:
respond to a need or want of your target audience
differentiate yourself from the competition
position yourself in the minds of consumers