Squid Game is the top Netflix series in 94 countries worldwide, and it’s worth noting that while it cost $21.4 million to produce, the show has already generated more than $900 million for the company. That’s right, 42 times that amount.
How was it possible to achieve this surprising global belize telegram data success for such a particular series, which is also subtitled and not dubbed and belongs to a culture that is in many ways distant from ours, like the Korean one?
The now constant presence of streaming platforms in the daily lives of millions of people, a means of entertainment that is slowly but inexorably replacing the more traditional TV, periodically churning out phenomena of unexpected and unstoppable success.
The surprising power of digital marketing and social media which, even in the case of Squid Game, were the launching platform for a rapid, viral and otherwise impossible success.
The milestones achieved by “Gioco del Calamaro” (this is the literal translation of “Squid Game”), seem like a unique case? Do you really think they can be the result of luck and simply a particularly lucky period for the producers?